Unlocking the Power of Data-Driven Marketing

Marketers often face blind spots when interpreting analytics, from misreading data to overlooking qualitative insights that provide crucial context. Addressing these challenges and fostering a collaborative, data-driven culture across teams requires intentional strategies and leadership.

Join our our Head of Digital Marketing, Boby Hermawan Arifin, in delving into these topics at Seachange's Mktg Content Jam #10: Data-Driven Reflections, hosted by Seachange by NewCampus.

This session will bring together industry leaders to discuss avoiding common data pitfalls, redefining success beyond surface metrics, and building strategies that seamlessly integrate quantitative and qualitative insights. Drawing from real-world experiences in navigating hypergrowth, the discussion will offer actionable strategies to ensure data drives meaningful and impactful decisions.